January, 2015

5 Things You Need to Know Before Watching Super Bowl Ads on Sunday

January 29, 2015 |

This year a Super Bowl ad costs about $4.5 million for 30 seconds of airtime. That’s up about $500,000 from last year. Fifteen new advertisers will be making their Super Bowl ad debut, including Mophie, a manufacturer of portable smartphone chargers and Loctite adhesives. A few Super Bowl regulars like […] Continue reading

How to Prepare for an Interview (When You Don’t Have Much Time)

January 21, 2015 |

Today’s job market isn’t just competitive—it’s fast. More and more often companies are making hiring decisions quickly, which means that the time between an interview request and an actual interview can be less than 24 hours. Every job seeker knows that properly preparing for an interview can mean the difference […] Continue reading

3 Resolutions Every Marketer Should Commit to in 2015

January 07, 2015 |

If you’re like most people, you’re spending this week diving head first into your 2015 resolutions: organizing your closets, hitting the gym, or maybe heading to bed a little earlier. But resolutions shouldn’t be relegated to your personal life—now is the perfect time for marketers to commit to making 2015 […] Continue reading