Susie Aubuchon's Archive

Cultural Fit Interview Questions

December 27, 2013 |

We have identified interview questions that can help determine if a candidate will fit into your company’s culture. Continue reading

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Big Data Analysis Skills on the Rise

November 11, 2013 |

Big data investments in 2013 continue to rise with 64 percent of organizations investing or planning to invest in big data technology compared with 58 percent in 2012. Continue reading

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Finding a Candidate to Fit Your Organizational Culture

August 30, 2013 |

Finding a candidate that fits a company’s culture is just as important as finding someone with the qualifications to ‘get the job done’ and may be the key to hiring success. Continue reading

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Avoid Making a Bad Hiring Decision

March 25, 2013 |

Just the other day I was on the phone with a client who had an open position and could not decide how they wanted to fill it. Should they hire someone full-time or utilize an interim resource? Typically, I utilize these key questions to guide clients in making a hiring decision that is best for their needs. Continue reading

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How to Make Certain that you Surpass your Goals

October 30, 2012 |

Do you feel that there is never enough time to complete your daily tasks? Do you think of yourself as an expert at managing your time and setting goals for the week, yet you still find yourself behind schedule? Continue reading

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How to Create a Memorable Association Conference

October 18, 2012 |

I recently spoke with a McKinley Interim Marketing Manager, IMM, about a project she completed for an international non-profit organization. The non-profit contacted McKinley recognizing a need for additional experienced staff to help execute the marketing and logistical aspects of their event. Continue reading

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Advice for the above or approaching 50 job seeker

September 05, 2012 |

At McKinley, we work with marketing consultants that have, on average, 12-15 years of experience.  With extensive marketing backgrounds, some of them are over 50 years of age or approaching that threshold.  We have found that hiring managers should look harder at job seekers in this age bracket; they often […] Continue reading

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Cultural Match, an Overlooked Determinant in the Hiring Process

August 22, 2012 |

I was recently introduced to Alan Hall’s book The 7 C’s of Hiring great employees. The number six spot went to “culture”, which in my opinion should be higher on the list. Continue reading

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McKinley Marketing Partners adds CMO to its Talented Team

May 25, 2011 |

As the area’s premier company offering resources for marketing professionals, we are excited to announce that Mike Savage is on board as our new Chief Marketing Officer. Mike joins the team with more than 15 years experience in leadership roles for Fortune 500 firms including, most recently, as vice president of customer […] Continue reading

Finalist!

May 12, 2011 |

Congratulations to the team at McKinley Marketing Partners for being selected as a Finalist in the 2011 American Business Awards for Marketing Campaign of the Year. Read more about our Marketing Campaign of the Year in our press release. Check out our award-winning team below! Continue reading