Industry News
Manpower Releases Employment Outlook Survey
Manpower has released the results of their Employment Outlook Survey for the third quarter of 2013. Continue reading
Demand for Market Research Experience to Increase in the Future
As a marketing professional and a provider of marketing professionals to a variety of industries, I was glad to see that ‘Market Research Analysts and Marketing Specialists’ ranked #8 out of ten jobs listed. Continue reading
Ensuring the Brightest Talent through a VMS/MSP
The Staffing Industry Analysts conducted a recruiting and talent acquisition (TA) survey; do staffing firms treat VMS/MSP orders differently in the TA process? Continue reading
Is Email Marketing Dead?
With the increase of social networks and digital tools, some marketers are wondering if email marketing campaigns are dead? Apparently, this is not the case as more than 27 percent of emails were opened on a mobile device during the second half of 2011, according to the marketing agency, Knotice. Continue reading
Avoid Hiring the Wrong Employees
According to a CareerBuilder survey, 41% of companies spent at least $25,000 on a bad hire and 25% of companies spent at least $50,000 on a bad hire in 2010. What constitutes a “bad hire”? Continue reading
A Positive Outlook for Marketing Professionals
The Bureau of Labor Statistics released the 2010 to 2011 Occupational Outlook Handbook giving advertising, marketing, promotions, public relations, and sales managers a positive job outlook with a projected 13 percent increase through 2018. The job growth is measured by the growing number of goods and services that will need… Continue reading