Newsroom

Interim Marketing Manager – Carole

May 03, 2012 |

Carole is an innovative digital marketer with proven success in creating and executing web and email communication strategies. Continue reading

Is Email Marketing Dead?

May 03, 2012 |

With the increase of social networks and digital tools, some marketers are wondering if email marketing campaigns are dead? Apparently, this is not the case as more than 27 percent of emails were opened on a mobile device during the second half of 2011, according to the marketing agency, Knotice. Continue reading

Celebrating 17 Years of Success!

April 26, 2012 |

On April 1st, McKinley Marketing Partners celebrated its 17th birthday! McKinley has come a long way since first opening our doors in 1995. Continue reading

Saluting Team McKinley All-Star – Bruce Prouty, Chief Financial Officer/COO

March 27, 2012 |

SmartCEO magazine has selected Bruce Prouty, Chief Financial Officer/COO, as a 2012 SmartCXO award winner in the COO category. Continue reading

Interim Marketing Manager – Matt

March 22, 2012 |

Matt is a digital and mobile marketing mastermind with over 15 years of marketing experience. Continue reading

Facebook Timeline is coming to Fan Pages

March 16, 2012 |

Many Facebook fan pages have begun converting to the ‘timeline’ format that personal Facebook pages are utilizing. On March 30, 2012, all Facebook fan pages will convert to the timeline format, so be prepared for the change! Continue reading

Avoid Hiring the Wrong Employees

February 29, 2012 |

According to a CareerBuilder survey, 41% of companies spent at least $25,000 on a bad hire and 25% of companies spent at least $50,000 on a bad hire in 2010. What constitutes a “bad hire”? Continue reading

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Are traditional resumes
becoming a thing of the past?

February 23, 2012 |

As this article from the Wall Street Journal explores, some companies are beginning to move away from traditional resumes in the application and recruiting process. Continue reading

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Interim Marketing Manager -
Kindra

January 06, 2012 |

Kindra is a seasoned marketing profession with branding, marketing program management, and loyalty program experience. Continue reading

Marketing Trends Predicted for 2012

January 04, 2012 |

Social and online marketing had quite a year as Facebook and Twitter gained users, Google launched Google +, and location based applications were created. According to Optify, a leading provider of marketing software and services for the real-time Web, online marketing will create opportunities for more customer involvement and engagement in 2012. Continue reading

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