Digital Experience on the Rise in Product Marketing

March 23, 2018 |

For those hiring marketers in 2018, digital experience continues to be highly valued. As part of our annual marketing hiring trends report, we surveyed hiring managers to find out how important a digital background is in candidates across various marketing functions at their organization. The chart below represents the respondents […] Continue reading

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How to Woo the Marketer of Your Dreams in 2018

February 13, 2018 |

Ah, Valentines Day. The day we’re reminded that finding “the one” can be one of life’s greatest challenges. And finding the right marketer for your team, well, that’s not so easy either. Why? In part because there are simply more open job opportunities available than there are qualified marketers to […] Continue reading

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4 Ways to Rock a Last-Minute Interview

January 31, 2018 |

The process of landing a job offer is unpredictable. You may be waiting to hear back after applying only to find out the hiring manager has a last-minute cancellation and can fit you in for an interview tomorrow. This doesn’t give you much time to prepare, so how do you […] Continue reading

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Recruiting Millennial Marketers in 2018: What You Need to Know

January 25, 2018 |

At over 75 million strong, millennials have become a force to be reckoned with—and they just might become your company’s secret weapon. These tech-savvy, digital natives are easily inspired, open minded, and thanks to their relatively short attention spans, great multi-taskers. They may do things differently, but different is what […] Continue reading

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Interested in Product Marketing? These are 3 Skills You Must Have On Your Resume in 2018.

December 20, 2017 |

Product Marketing is a rising star in the marketing world. In fact, 22.3 percent of marketing hires in 2018 require product marketing skills or experience. But it can be difficult to understand exactly what fits into “product marketing” and what doesn’t. What is “Product Marketing?” Product Marketing focuses on bringing […] Continue reading

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5 Tips to Attract an All-Star Candidate in 2018

December 15, 2017 |

Budgets have been approved. Calendars have been mapped out. Now it’s time for you to bring on the talent that you so desperately need. But in a climate where there are more open positions than qualified marketers to fill them, how do you make your organization stand out from the […] Continue reading

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5 Surprising Benefits of Hiring Marketing Contract Workers

December 06, 2017 |

Historically, if you’ve needed to fill a role on your marketing team you might have worked with HR or someone else internally to find the right employee for the job. But what if you have unique needs for a specific long-term project? What if you need highly specialized skills? What […] Continue reading

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Crafting The Ultimate Job Description

November 08, 2017 |

After 20+ years in the marketing staffing space, we’ve learned a thing or two about finding the right candidate and finding him or her quickly. Hiring a new team member can be an exciting time to envision a new and better future for your company. But the truth is, we […] Continue reading

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How to Shine in Your First Week On the Job

November 01, 2017 |

You got the offer. You did the happy dance. You chose the outfit for the first day. Now it’s here. Your first week on the new job. You want to make a good impression. You want to be respected, to contribute, and to connect with your colleagues. And the truth […] Continue reading

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3 Myths About Contracting You Should Stop Believing Now

October 24, 2017 |

At McKinley Marketing Partners we are proud to offer talented marketers more options. Not only do we connect job seekers with full-time, salaried positions, but we also have many exciting contract roles available from small nonprofits to large national corporations. But some people are unsure about the benefits of accepting […] Continue reading

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