Marty Hendershot is an experienced marketing professional with over ten years of B2B and consumer experience, ranging from strategic planning to program and project management. As the Chief Operating Officer at McKinley Marketing Partners, Marty is responsible for managing the finance, client services, and recruiting departments. Marty’s dedication to growing McKinley and expertise make him a valuable member of the executive team. He provides strategic analysis and planning, directs the customer relationship lifecycle and oversees the company’s overall recruiting and marketing efforts. Marty earned a Bachelor’s of Arts & Sciences in U.S. History and Criminal Justice from the University of Maryland, College Park. Although he’s a die-hard Maryland Terrapins fan, he now calls New York home. He loves fantasy sports—primarily baseball and football—and when he’s not injuring himself, he’s an avid basketball player.