Michelle J. Boggs
President, Chief Executive Officer and Co-Founder
As McKinley Marketing Partners’ co-founder and first employee, Michelle now serves as the company’s President and CEO. Her leadership, courage, and instinct for optimizing business processes and procedures have driven McKinley’s growth and solidified its reputation as a firm that consistently delivers top-notch marketing talent. She has been named an inaugural member of the Women’s Business Enterprise National Council’s Women of Distinction for her leadership and commitment to the organization and to the women’s business community.
In McKinley’s earliest years, Michelle developed a rigorous candidate screening procedure—a highly selective process that serves as the foundation for McKinley’s quality standards. This unique process allows McKinley to provide clients with candidates that fit their needs and corporate culture.
Michelle attended Southwest Texas State University where she earned her Bachelor of Arts in Journalism. She began her career in commercial development before transitioning into marketing and public relations. After working in sports marketing for a decade, she decided to switch gears and began consulting independently.
As a marketing consultant, Michelle was able to leverage her marketing and business development skills while maintaining a healthy work-life balance—an experience she wanted to share with others. As a result, in 1995 she co-founded McKinley Marketing Partners and, even after all these years, she is still thrilled by the results it delivers to clients and candidates. There’s nothing better, she says, than matching a candidate looking for their dream job or project with a client looking for their hero employee or consultant.
Michelle is inspired by her husband, her team at McKinley, and the many talented women business owners she has met over the years. In her spare time, she plays golf and tennis and practices yoga. She enjoys traveling and passionately watches the Dallas Cowboys during football season.
Chief Financial Officer and Chief Operating Officer
Bruce Prouty joined Team McKinley in April 2001 as the company’s controller. His successful leadership of McKinley’s finance and accounting functions led to his current, expanded role, which includes oversight of operations and administration. He is a key member of senior management, helping to define McKinley’s strategic direction. His team provides the measurements to evaluate the company’s success against its initiatives.
After earning a BSBA in Accounting from Georgetown University, Bruce began his career as an auditor with Arthur Andersen. Subsequently, his career path led to positions of increased responsibility at Centex Construction Group, Tarmac Limited, and two start-up companies. In addition to his roles as CFO and COO, Bruce serves on McKinley’s Board of Directors.
In 2012, SmartCEO magazine awarded Bruce a SmartCXO award for his role as Chief Financial Officer at McKinley. The SmartCXO Awards highlights chief executives who support their organizations initiatives by supplying fresh ideas, making tough decisions, and building a strong talent within their company.
Senior Vice President, Client Services
Susie Aubuchon is an accomplished professional with particular expertise in sales and marketing in the telecommunications industry. Susie is primarily responsible for all post sale account, project, client, and IMM activity. In this capacity, she provides and manages project management from beginning to end to ensure successful relationships with both our clients and our IMMs.
She has been instrumental in ensuring orderly and appropriate communications to IMMs and clients alike throughout the on-boarding lifecycle. Susie also oversees McKinley’s marketing functions, including all communication and brand initiatives. She joined McKinley in January of 2005, as a Director of Business Development, where she was responsible for developing the telecommunications and technology market around the metro area.
Prior to joining McKinley, Susie worked in the telecommunication industry with MCI and XO Communications where she built channel support programs for emerging sales organizations. She was responsible for the creation of an organization-wide communications plan for which she developed internal/external messaging, the launch of a CRM application, as well as all sales support documents and process.
Senior Director of Client Services
Marty Hendershot is an experienced marketing professional with over seven years of B2B and consumer experience, ranging from strategic planning to program and project management. As the Senior Director of Client Services at McKinley Marketing Partners, Marty is responsible for managing the client services, marketing and recruiting departments.
Marty’s dedication to growing McKinley and expertise make him a valuable member of the executive team. He provides strategic analysis and planning, directs the customer relationship lifecycle and oversees the company’s overall recruiting and marketing efforts. Marty earned a Bachelor’s of Arts & Sciences in U.S. History and Criminal Justice from the University of Maryland, College Park.
Although he’s a die-hard Maryland Terrapins fan, Martin recently relocated to work in McKinley’s New York City office. He loves fantasy sports—mainly baseball and football—and when he’s not injuring himself, he’s an avid basketball player.