Client News

Avoid Hiring the Wrong Employees

February 29, 2012 |

According to a CareerBuilder survey, 41% of companies spent at least $25,000 on a bad hire and 25% of companies spent at least $50,000 on a bad hire in 2010. What constitutes a “bad hire”? Continue reading

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Annual Study Gives Overview of Current Job Market

September 25, 2009 |

On August 25, 2009, Robert Half International and CareerBuilder published the 5th Employment Dynamics and Growth Expectations (EDGE) Report.1 The report gives an “overview of the current employment situation, as well as a glimpse of the future hiring landscape.  The report offers information on what types of professionals employers will […] Continue reading

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Finally Some Good News, Washington!

June 12, 2009 |

In June, The Center for Regional Analysis (CRA) issued a forecast for the Washington Metro Area’s economic performance.   This organization researches the economic, fiscal, demographic, housing, and social climates in the Greater Washington region.  The study shed positive light during these tough economic times, proving that the Washington, DC area […] Continue reading

The Common Misconception About Marketing

May 20, 2009 |

My point in all of this is that marketing is a multi-faceted discipline that takes the personalities and traits of a diverse group of people. Marketing isn’t a one-man job where well-executed campaigns magically appear. Continue reading

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Hanging Tough During Tough Economic Times: McKinley Says Don’t Miss The Boat

May 01, 2009 |

Last Monday, The New Yorker wrote a fantastic piece on companies “hanging tough” during major recessions over the past 80 years. The article highlighted the success of companies who continue their advertising and marketing spending even when economic adversity strikes. They continue to launch new products and increase their market […] Continue reading

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Could a Marketing Consultant Help Your Company do “THINGS” Better?

April 21, 2009 |

Following our last post, I got an idea which seemed like a stroke of genius. I’ll write a blog post that precisely explains how marketing consultants can help companies do “THINGS” better. Everybody will read it. Everybody will love it. Everybody will realize they need to complement their current efforts […] Continue reading

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Who needs marketing services? Everybody.

April 03, 2009 |

It happens to even the most successful people, companies, and organizations.  The skilled and knowledgeable commonly neglect their own needs to focus on providing their expertise for others. Working in the marketing consulting industry, consultants, by default, are always on my mind.  So I got to thinking about how marketing […] Continue reading

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